In the run-up to the annual leading trade fair for sensor technology, measuring and testing technology, the SENSOR + TEST in Nuremberg, their exhibitors are always publishing numerous trade fair innovations in the news portal at http://www.sensor-test.de/press/news. As usual, access to this news portal is enabled right after the Press Day of the AMA Association for Sensors and Measurement for the trade media.
In addition, in previous years the exhibitors’ announcements published up to that date were prepared into a comprehensive compendium for the specialist press, arranged according to subject blocks and provided with introductory texts. However, numerous discussions with publishers and specialist editors have shown over the past few months that this previous practice has survived and no longer meets the needs and working methods of the editorial staff. As of this year, AMA Service GmbH now offers editorial support for the evaluation of the fair announcements.
Editors can now request these announcements from the exhibitors individually according to target groups, technology and main topics and receive corresponding links to appropriately selected exhibitor reports – without having to conduct a possibly complex search in the news portal. In addition, applicable messages can also be summarized or shortened if required.
The AMA Service GmbH is supported in this new service by Ulrike and Roland Hensel from pr-office hensel with professional and journalistic expertise.
For questions regarding the use of this new service, please contact [email protected].